27. Proven Tips for Collecting Powerful Testimonials

If getting testimonials from your best clients feels awkward or always falls to the bottom of your to-do list, this episode is for you.

I'm sharing why testimonials are essential for attracting higher-quality leads, how to ask for them in a way that actually gets a response, and what makes a testimonial powerful. You’ll also hear surprising stats about the role social proof plays in buyer decisions, and quick tips to make collecting testimonials easier and more effective.

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